Customise Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorised as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

No cookies to display.

Search
Close this search box.
Apiture Wins Most Effective Bank-FinTech Partnership by IBS Intelligence Global FinTech Innovation Awards

Apiture Launches Data Portal for Personalized Banking Experience

All-in-one solution empowers banks and credit unions to access, learn from, and act on customer data

Apiture, a leading provider of digital banking solutions, announced the launch of Data Portal, a data analysis tool that enables financial institutions to provide a more personalized digital banking experience to consumers and businesses.

Banks and credit unions generate a tremendous amount of data each day, yet most community and regional financial institutions do not have the resources needed to analyze and generate actionable insights from this data. Using best-of-breed business intelligence and data engineering tools, Data Portal consolidates financial data from the Apiture Digital Banking Platform and a wide range of third-party sources and visualizes key insights in easily digestible, interactive charts and graphs.

Financial Technology Insights: FORUM Credit Union Selects Apiture to Power Digital Banking for Commercial Members

Armed with these insights, financial institutions can define groups of users with similar characteristics and create highly relevant, targeted campaigns to deliver a more personalized digital banking experience.

“With Data Portal, Apiture is empowering our bank and credit union clients to take control of their data and deliver informed campaigns that help them attract new customers and cross-sell products and services,” said Apiture CEO Chris Babcock. “Financial institutions of all sizes can take advantage of this highly intuitive tool to deliver the right campaigns at the right time to consumers and small businesses.”

Financial Technology Insights: Surety Bank Selects Apiture Platform for Online and Mobile Banking

As part of Apiture’s comprehensive Data Intelligence solution, Data Portal complements Apiture’s Data Engage tool, which enables financial institutions to deliver tailored guidance to users directly within the Apiture Digital Banking Platform. Using audiences and campaign strategies defined in Data Portal, financial institutions can use Data Engage and other marketing tools to target specific users with advertising or educational campaigns. Apiture also offers Data Direct, which provides real-time access to a robust library of data points that can be used by financial institutions’ in-house engineering teams or technology partners.

Members of the Apiture team will be on hand to discuss Data Portal at the American Banker Digital Banking conference, taking place June 24-25 at The Boca Raton in Boca Raton, Florida.

Financial Technology Insights: HC3 and Apiture Announce Strategic Partnership to Enhance Digital Banking Through Digital Statements

To share your insights with the FinTech Newsroom, please write to us at news@intentamplify.com

Share With
Contact Us
StatCounter - Free Web Tracker and Counter