CMG Financial is a top U.S. mortgage lender. It has joined forces with Fisent Technologies, a leading AI process automation company. It is to deploy Fisent’s BizAI platform to automate critical mortgage origination and underwriting processes. The move represents a milestone in mortgage processing operations modernization and improved borrower experiences using artificial intelligence and applied GenAI technology.
The collaboration is intended to overcome chronic inefficiencies in mortgage lending. Such as voluminous unstructured data, document complexity, and human intervention in underwriting. Through the adoption of Fisent’s platform, CMG Financial will be able to hasten approvals. Als,o they will lower operating expenses and enhance decision-making accuracy. While liberating underwriters to concentrate on higher-value work.
Overcoming Industry Challenges in Mortgage Lending
The mortgage loan application process used to be filled with paperwork. The lender’s side is full of paperwork. This includes credit reports, income statements, property appraisals, legal contracts, etc. Most of these documents are in different formats. This makes the manual extraction and verification a time-consuming task with the possibility of errors.
It takes more than 200 pages of documents, according to a 2024 Mortgage Bankers Association report. Underwriters spend several hours on repetitive verification tasks per application. For lenders such as CMG Financial. This process receives thousands of applications each year. Such inefficiencies translate into delays, increased cost, and an inferior borrower experience.
“Manual processing has been a drag on our process for a long time.“ Noted by Mark Hansen, SVP of Product at CMG Financial. “We required a solution that would be able to wisely process different types of data and automate document verification. That too will be without giving up on compliance and accuracy. Fisent’s BizAI platform delivers that.”
How Fisent’s BizAI Platform Works
Fisent’s BizAI platform applies GenAI, intelligent automation, and big language models (LLMs). It happens to enhance mortgage processing. It can read and categorize documents automatically, extract critical information, and verify it against established rules.
The platform checks for information by cross-matching borrower information from various sources to identify discrepancies or incomplete information. Furthermore, it optimizes workflows by assigning the tasks to the right departments for authorization or underwriting. Thereby reducing the number of manual handoffs to zero. BizAI is compatible with other systems through the use of REST APIs. This facilitates the proper functioning of the whole loan process from origination to servicing.
Lenders can fast-track the implementation of AI-powered workflows. This could be possible by leveraging the ready-to-use mortgage automation templates embedded in the Intelligent Actions Library of the platform. This requires minimal customization coding. Furthermore, Fisent’s GenAI Efficacy Framework guarantees ongoing monitoring of performance and continuous improvement to minimize errors and enhance throughput in the long run.
“BizAI is not only a workflow tool.” Stated Adrian Murray, Fisent’s Founder and CEO. “It actually redefines how mortgage processes are handled. Eventually, allowing lenders such as CMG Financial to streamline decision-making, lower operating expenses, and improve borrower satisfaction.”
Strategic Significance of the Alliance
For CMG Financial, the implementation of Fisent’s AI automation platform is a strategic shift to stay ahead in a fast-changing mortgage landscape. The U.S. mortgage market has experienced huge technological disruption over the last few years, with fintech players providing quicker, digitally native lending experiences. Conventional lenders need to implement intelligent automation to stay relevant.
This alliance enables CMG Financial to:
Speed Up Loan Approvals: Just by automating the routine processing, CMG can have a quick turnaround. Thus, they enhance customer satisfaction and minimize drop-offs.
Reduction of Operating Expenses: With fewer human interventions, there will be fewer labor expenses and errors. This will lead to higher profitability.
Compliance Increase: The use of AI-based document verification greatly lowers the risk of human error, thus ensuring regulatory compliance.
Productivity For The Workforce Increase: The work of underwriters can be limited to difficult analysis and client interactions instead of routine checking of documents.
Competitiveness Improvement: The rapid and accurate processing can lead to a very good position for CMG Financial in front of both traditional banks and fintech mortgage platforms.
Market Implications and Industry Context
The mortgage industry has seen a drastic change in the adoption of AI and automation technologies. These were initially only considered for efficiency, risk, and customer experience. According to Deloitte’s 2025 Mortgage Technology Outlook, AI-driven process automation has the potential to reduce operating expenses by up to 40% while also improving approval accuracy and cycle times.
Fisent’s partnership with CMG Financial demonstrates how mortgage lenders are moving from manual workflows to AI-first operational models. Furthermore, with growing demand for digital-first mortgage solutions, lenders that leverage AI are more likely to retain borrowers, attract new clients, and optimize operational efficiency.
The initiative also carries implications for the overall fintech industry. By showing successful adoption of AI for mortgage lending, Fisent establishes itself as a premier technology collaborator. Eventually, it is for other financial institutions looking to realize similar automation gains. To investors and stakeholders, this indicates possible expansion prospects in AI-powered mortgage automation solutions.
Leadership and Execution
CMG Financial’s management sees this alliance as the core of its digital transformation strategy. By merging Fisent’s high-tech AI features with CMG Financial’s extensive mortgage knowledge. The lender hopes to develop a quicker, smoother, and also more dependable origination process.
The roll-out is anticipated to be done on a phased basis, beginning with high-ticket loan products, followed by extending the application to other product offerings. Integration teams from both firms are working closely together to minimize interference with operations underway and compliance maintenance during the roll-out.
Mark Hansen contributed, “Through our objective of revolutionizing mortgage origination from a weeks-long, paper-driven process into an efficient, data-driven workflow, Fisent’s platform provides us the technological advantage to accomplish it while ensuring quality and compliance.”
Looking Ahead: Future of AI in Mortgage Lending
As mortgage volume fluctuates and digital-first lenders have increased momentum, incumbent lenders need to update their processes. AI-driven process automation is becoming an essential differentiator in mortgage origination and underwriting that will allow lenders to lower their costs, speed approvals, and deliver better customer experiences.
CMG Financial’s alliance with Fisent illustrates a larger trend: lenders are increasingly using AI not just for operational effectiveness but for strategic expansion. The first movers on AI-enabled automation are more likely to compete with fintech upstarts, deliver creative borrower solutions, and stay profitable in the face of regulatory and market pressures.
The adoption of the Fisent platform also means additional AI-based applications, such as risk evaluation, predictive analytics, and improved compliance reporting, could transform the next generation of smart mortgage operations.
Conclusion
CMG Financial’s choice of Fisent Technologies’ BizAI platform is a turning point in AI-based mortgage innovation. Further, by automating key underwriting and processing processes, CMG Financial can minimize operational expenses, expedite loan approval, and provide a hassle-free borrower experience.
This. Strategic collaboration emphasizes the increasing value of applied AI in the mortgage market. and highlights how innovative lenders can leverage technology to remain competitive in a difficult and changing market.
As AI technology continues to grow throughout the financial services sector, partnerships such as CMG Financial and Fisent are poised to establish new standards for efficiency, precision, and customer satisfaction in mortgage lending.
To participate in our interviews, please write to us at sudipto@intentamplify.com