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Aurora Payments Appoints Derek Dean as New Chief Revenue Officer

Aurora Payments Appoints Derek Dean as New CRO

Dean joins Aurora Payments’ executive leadership team to accelerate the growth of the company’s comprehensive, customizable suite of tech solutions designed specifically for small and medium businesses

Aurora Payments, a full-service payment solutions provider, announced the appointment of Derek Dean as Chief Revenue Officer (CRO) and Head of Commercial, responsible for leading and overseeing revenue and marketing. Dean brings over 25 years of experience in the technology and software sector and has a proven history of leading high-performing teams and driving substantial corporate transformation and revenue growth. He will report directly to Aurora Payments CEO, Brian Goudie.

“Derek has a strong track record of successfully leading large sales teams through organizational growth and expansion. Throughout his career he has shown that he can support a company’s ambitious growth plans by deploying strategic marketing and sales initiatives grounded in deep market analysis and customer insights,” said Brian Goudie. “As we scale adoption of our cloud-based, payment-agnostic solutions for SMBs, Derek’s proven skills and experience will play a pivotal role in accelerating further growth.”

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Dean joins Aurora Payments from Syndigo, an enterprise SaaS data management company, where he served as President and Chief Revenue Officer. In this role, he led efforts to scale the commercial organization and accelerate the company’s revenue. Before Syndigo, he was Senior Vice President of Sales and Customer Success at Evercommerce, where he played a significant role in scaling the company and successfully integrating nine acquired businesses into one horizontal platform business, growing revenue by 60% over the course of two years. Dean began his career with the business analytics arm of Dutch conglomerate RELX, where he rapidly ascended to roles of increasing responsibility, including inside sales, enterprise sales, and account management, ultimately serving as a VP of Sales and P&L leader overseeing a team of 150.

“Aurora Payments has an excellent reputation for innovation in the payments and fintech sector and the opportunity to drive the adoption and growth of purpose-built solutions for SMBs fueled my decision to join the company,” said Dean. “The company has the right technology to help SMBs operate in a streamlined way and generate higher revenues and customer loyalty, and I look forward to leading the sales and marketing teams to achieve growth.”

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Accelerated Growth.

Dean’s appointment as CRO continues a series of strategic moves Aurora Payments has recently made to position the company for further growth, including the launch of its flagship cloud-based payment solutions, ARISE and Calendarise, which empowers small to midsize businesses to manage their payments, invoicing, marketing, and more through one seamless customized tech solution.

Aurora Payments’ proprietary product suite includes:

  • ARISE: A payment-agnostic platform that enables mid-market companies to streamline transactions via an all-encompassing financial ecosystem.
  • Aurora-in-One (AiO): Aurora Payments’ all-in-one terminal and Business Operations Management designed for busy retail environments.
  • Calendarise: The comprehensive point-of-sale system that empowers service-based SMBs to manage all aspects of their customer relations, including appointment booking, customer retention marketing, recurring revenue and payments.
  • NailSoft: Aurora’s all-in-one nail salon system for customer bookings, marketing on-demand, payment acceptance, and more.
  • RISE CRM: A secure, cloud-based CRM that helps businesses manage and grow their business on Aurora’s payment processing platform.

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Source – Businesswire

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