Camden National Bank adds Spiral to empower its customers to easily grow their savings and support local nonprofits through personalized banking experiences and everyday purchases.
Spiral, an award-winning personalized banking platform, announced a partnership with Camden National Bank, a premier Northern New England community bank. Known for its commitment to helping individuals and businesses achieve their financial goals, Camden National Bank will leverage Spiral’s innovative platform to enhance its digital banking experience, deepen customer engagement, and drive customer loyalty.
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“With Spiral, our customers will be empowered to save effortlessly for their life goals, such as buying a home, taking a vacation, or saving for a car. We’re making it easier for customers to reach their financial goals.”
Through this partnership, Camden National Bank’s customers can seamlessly round up everyday debit card transactions to savings or donate to causes they care about. Additionally, Camden National Bank’s new Giving Center will allow customers to donate directly to a nonprofit organization from their bank account, track their impact, and get real-time donation receipts for tax purposes.
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“We’re always looking for innovative ways to help our customers build financial security while making a meaningful impact,” said Simon Griffiths, President and CEO at Camden National Bank. “With Spiral, our customers will be empowered to save effortlessly for their life goals, such as buying a home, taking a vacation, or saving for a car. We’re making it easier for customers to reach their financial goals, find new ways to grow their savings, and support their communities through everyday banking.”
Many Americans continue to struggle to save for such long-term goals or emergencies, with one in four Americans having less than $1,000 in savings, according to a 2024 survey by Forbes. Furthermore, according to the 2025 Bankrate’s Savings report, 19% reported having no emergency savings at all. Camden National Bank has partnered with Spiral to offer innovative savings tools that enable customers to make saving easier, more automated, and accessible to people across all income levels and demographics.
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“Camden National Bank’s commitment to helping customers build stronger financial futures and support their communities is remarkable,” said Shawn Melamed, CEO and Co-Founder of Spiral. “We are proud to empower more financial institutions to thrive, drive financial wellness, and grow deposits while delivering experiences people love—making saving easier, more rewarding, and more impactful.”
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Source: businesswire
