Bybit EU has announced the launch of Bitcoin cashback on the Bybit Card, giving eligible users a new way to earn rewards directly in Bitcoin through everyday spending. The new feature allows cardholders to receive between 2% and up to 10% cashback in Bitcoin, depending on their rewards tier, turning routine purchases into a gradual path toward crypto exposure.
Rather than asking users to make upfront trading decisions, the Bitcoin cashback feature is designed to integrate crypto into spending habits people already have. Whether it’s groceries, travel, or daily expenses, users can accumulate Bitcoin passively as they spend, making the experience more accessible for those who are curious about crypto but prefer a cautious, low-friction approach.
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Mazurka Zeng, Co-CEO of Bybit EU, said the feature is about meeting users where they are. She explained that Bitcoin cashback allows users to gain exposure progressively, at their own pace, without the pressure of actively trading. For many users, this creates a more comfortable and controlled entry point into digital assets.
Cashback rewards follow the existing Bybit Card tier structure and are credited daily to users’ Funding Accounts. Users can easily choose Bitcoin as their preferred cashback option directly within the Card section of their Bybit EU account, without affecting how rewards are calculated. Alternatively, cardholders can continue to receive cashback in USDC if they prefer.
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The Bybit Card is available to eligible users across the EEA and can be used anywhere Mastercard is accepted. The card comes with no annual fees and can be added to Apple Pay or Google Pay, with users also able to request a free physical card. Alongside the new Bitcoin cashback feature, Bybit EU is introducing a refreshed physical card design exclusive to European users.
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To mark the launch, new users may be eligible for a limited-time promotion offering up to 10% cashback in Bitcoin on selected spending categories, capped at €150. The initiative is part of Bybit EU’s broader effort to reduce friction in how users interact with crypto, complementing features such as Recurring Buy and Dollar-Cost Averaging. Together, these tools are designed to help users engage with digital assets gradually, using familiar financial behaviors rather than complex trading strategies.
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