Nuvei’s custom payments platform drives the automaker’s connected car subscription service.
Nuvei Corporation, a leading global fintech company, has partnered with Volkswagen Brazil to introduce an advanced payment solution for connected vehicles marking a major leap forward in the integration of fintech and automotive innovation. This collaboration enables Volkswagen to offer subscription-based connectivity services through its VW Play Connect app, a feature-rich platform embedded in the brand’s newest vehicles, including the New Nivus (2024), New T-Cross, and New Tera (2025) models.
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Through the VW Play Connect system, drivers can access a wide range of digital services such as vehicle connectivity, remote control features, maintenance updates, and financing options. Nuvei’s custom-built payment infrastructure powers the app’s seamless recurring billing system, supporting both Volkswagen’s connected car services and telecom provider data plans.
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This partnership represents a significant step in the evolution of connected vehicle technology. Nuvei has engineered a complex yet unified payment infrastructure that integrates multiple service providers into a single, frictionless payment flow. This approach not only enhances the customer experience but also simplifies operational management for Volkswagen.
By leveraging Nuvei’s global payment capabilities, Volkswagen aims to expand this innovative solution beyond Brazil, with plans to roll it out across Latin American markets in the near future.
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Commenting on the partnership, Phil Fayer, CEO of Nuvei, said, “We are extremely proud of this collaboration with Volkswagen. As a payments technology provider, our goal is to be a true strategic partner to our customers. By designing a solution that facilitates subscription payments for connected car services, we’re helping Volkswagen deepen customer engagement through seamless and reliable payment experiences.”
This collaboration not only highlights the growing convergence between fintech and the automotive industry but also sets a new benchmark for digital mobility innovation, where connected cars become platforms for integrated financial and technological ecosystems.
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