Datavault AI Inc. (“Datavault” or “the Company”), a leader in data monetization, credentialing, and digital engagement technologies, announced it has executed an agreement with the World Boxing Council (WBC)¹. The software licensing deal brings Datavault’s patented ADIO ultrasonic engagement technology, DataVault®, VerifyU™, and Information Data Exchange (IDE) platform² to WBC championship events throughout the remainder of 2025 and 2026.
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The WBC sanctions major boxing events distributed across more than 170 countries through broadcast and streaming partners¹ and is one of the most recognized and influential sanctioning bodies in professional boxing. Founded in 1963, the WBC has played a central role in shaping modern sport, establishing global standards for fighter safety, competition integrity, officiating, and event regulation. WBC’s greatest champions include Muhammad Ali, Mike Tyson, Julio Cesar Chavez, Oscar de La Hoya, Sugar Ray Leonard, Floyd Mayweather and Manny Pacquiao among others.
Datavault and the WBC will share in event-driven revenue generated through ADIO® and IDE activations on a 50/50 basis.
The Global Reach of the WBC
WBC major championship fights operate across broadcast television, streaming networks, social platforms, and in-venue environments, giving Datavault the ability to capture authenticated interactions in real time across every channel. These engagements can flow directly into the IDE platform, creating compliance-ready datasets for sponsor reporting, audience segmentation, attribution analysis, and post-event monetization.
Recent WBC-affiliated championship fights have demonstrated extraordinary global reach, including a reported 41 million viewers for the Canelo Álvarez vs. Terence Crawford event2. This scale offers Datavault a broad operating environment for capturing authenticated audience engagement across one of the world’s largest live-event ecosystems.
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As WBC events accumulate throughout the year, the resulting datasets can form a scalable, durable asset that can be commercialized across recurring sponsorship cycles. Brands gain the ability to evaluate performance with greater precision. Rights-holders receive validated reporting. Datavault’s technology supports the entire lifecycle of this data creation, authentication, valuation, and deployment.
Monetizing the WBC Content through Datavault AI’s Solutions
Datavault’s ADIO and IDE platforms convert fan participation such as ADIO-powered silent triggers3, QR-based activations, sponsor interactions, contest entries, and digital confirmations into verified data objects, often categorized as real-world assets (RWAs). These authenticated data objects, which include data from past, present, and future events, carry measurable commercial value because they provide sponsors and rights-holders with precise attribution, accurate reporting, and transparent engagement metrics.
To illustrate how this translates into event-level monetization, consider a championship fight that reaches 40 million viewers. If only 10 percent engage through ADIO-inaudible tones, reinforced by QR-based capture, the result is roughly 4 million authenticated interactions. With authenticated sports-fan engagements commonly valued in the single- to double-digit-dollar range per transaction, according to industry benchmarks⁴, a single premium event has the potential to generate a multi-million-dollar dataset that continues to deliver value across future campaigns.
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Datavault AI has also demonstrated the power of authenticated engagement in prior real-world deployments². Although past deployments and engagements do not guarantee future results, they highlight how verified, intentional interactions can scale when engagement is captured in real time. The WBC’s global footprint amplifies that effect, creating an environment where even conservative participation rates can compound into meaningful and repeatable revenue.
Management Commentary
“We are excited to integrate Datavault’s forward-thinking technology innovation into WBC championship events,” said Mauricio Sulaimán, WBC President. “This collaboration strengthens how we reach, understand, and engage our global audience, creating new value for fans, fighters, and our commercial partners. We are always looking for ways to elevate the sport, and these new capabilities open the door to an entirely new level of connection and impact.”
Datavault CEO Nathaniel Bradley stated, “The WBC’s global footprint makes it a powerful partner for our ADIO and Information Data Exchange platforms. We’re excited to deliver technologies that strengthen data integrity, improve reporting in real time, and expand the commercial value that can be created from authenticated fan engagement.”
“This agreement allows Datavault to demonstrate and, just as importantly, monetize our patented technology in a globally distributed sports environment. The WBC collaboration aligns with Datavault’s core mission: turning audience participation into high-integrity data assets with measurable commercial value,” Nate added. “As the demand for verified engagement accelerates across the sports and entertainment industries, we believe partnerships like this will compound and set an industry example.”
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Sourcee : globenewswire