Colony Bankcorp, has strengthened its leadership team with the appointment of Christi Rubio as Chief of Brand and Business Development, a newly created role designed to advance the Company’s marketing and growth strategy. Rubio will oversee Colony Bank’s branding efforts, sales initiatives, and overall business development approach, with a focus on increasing brand visibility and fostering a more sales-driven culture across the organization.
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A Columbus native, Rubio brings nearly 20 years of experience in marketing leadership, sales operations, and strategic planning. Her career includes serving as Vice President of Marketing at American Tire Distributors, Inc. (ATD), Director of Marketing Operations at Synovus, and Strategic Sales Planning Consultant at Aflac, where she contributed to national recruiting and sales training programs. She holds a Bachelor of Business Administration in Marketing from Columbus State University.
President of Colony Bank, D Copeland, expressed confidence in Rubio’s impact: “I’ve had the privilege of working with Christi over the years and know the level of impact she has made and will make at Colony. She knows how to build strong partnerships across teams and create alignment around growth. I’m glad to have her on the team as we continue building on the great work already happening across the organization.”
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Chief Administrative Officer Laurie Senn echoed the enthusiasm, noting Rubio’s deep expertise in both sales and marketing. “Christi brings a wealth of experience in sales and marketing operations and a strong understanding of how to complement those functions to drive results. Her leadership will help us continue to elevate our brand and strengthen our business development efforts across our markets,” she said.
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Rubio’s appointment reinforces Colony Bank’s commitment to advancing its brand, strengthening its market presence, and positioning the organization for sustained growth.
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