Razorpay Launches DigiPOS: A Game-Changer in In-Store Payment Solutions at Global Fintech Fest 2024
At the Global Fintech Fest 2024, Razorpay POS, the offline payments arm of the fintech major today announced the launch of ‘Razorpay DigiPOS’, an industry-first Point-Of-Sale software that is set to transform in-store payments at all Apple Premium Reseller outlets in India by leveraging the power of iOS devices to create a seamless and intuitive payment experience. By enabling Apple Premium Reseller stores to use their own iPads and iPhones to process payments, whether it’s card, no-cost EMI, or UPI transactions, DigiPOS eliminates customer queues and enhances the overall shopping experience.
Apple Premium Reseller stores have been traditionally relying on Android devices for payments; now, with DiGIPOS, they can seamlessly process payments using iOS devices. With this launch, Apple Premium Reseller Stores will become the first retailer to adopt Razorpay DigiPOS, setting a new standard for in-store payment experiences at its outlets across India. The integration of Razorpay’s compact mPOS device ensures that payments are not only swift but also effortless, aligning perfectly with Apple’s commitment to providing a connected, end-to-end iOS experience.
Razorpay began extending its payment offerings for the offline world with the acquisition of Ezetap (now Razorpay POS) in August 2022 and evolved into an omnichannel payment platform for online and offline businesses. Recently, the company has introduced innovative products and features, such as Instant refund on Razorpay POS devices, the Dynamic QR Soundbox (DQR) – India’s first enterprise-ready QR device and Q-ZAP, a queue-busting solution that reduces billing wait time by 40% in offline stores. With these new offerings, Razorpay POS is enhancing the in-store payment experience by providing various touchpoints and continually reinventing the wheel of payment solutions.
Read: Top 5 Ways How Sysdig Can Help To Stay Compliant Without Sacrificing Security
Razorpay DigiPOS provides an in-store payment solution with comprehensive affordability options, resulting in a 17% higher customer conversion rate in stores. DigiPOS features:
- Seamless Device Integration: DigiPOS transforms any iOS device into a powerful billing and payment acceptance tool, ensuring a unified in-store payment experience
- Complete Payment Management: Manages the entire payment process from pre-payment offer discovery and cataloging to payment processing, digital charge slips, and post-payment tracking, voids, and refunds
- Universal Payment Acceptance: Supports multiple payment modes, including Card (Tap & Pay), UPI/QR codes, and link-based payments, across iOS devices
- Razorpay POS Device: The compact and sleek mPOS device pairs with DigiPOS to support card-based transactions, offering a portable solution that connects via Bluetooth, enhancing mobility and convenience
The Razorpay DigiPOS payment solution is available as a software upgrade for the existing POS devices and businesses do not have to make any fresh investments to access DigiPOS. If new innovative payment methods are introduced, they can be easily integrated into the device, ensuring the devices are equipped with the best of technologies and are future-ready.
- Designed to transform iOS devices into a powerful billing and payment acceptance tool
- An in-store payment solution that offers comprehensive affordability options, leading to a 17% higher customer conversion rate in stores
- With zero switching cost to upgrade from their existing payment systems
Industry Comments
Commenting on the launch of Razorpay DigiPOS, Rahul Kothari, Chief Operating Officer of Razorpay said, “With DigiPOS, we’re not just introducing another payment solution—we’re reimagining how in-store transactions should feel in today’s fast-paced world. By turning iPhones and iPads into powerful payment hubs, we’re merging cutting-edge technology with the simplicity and seamlessness that customers expect from Apple. Businesses no longer have to keep Android devices to receive payments and all new methods when introduced can be easily integrated into Apple devices, ensuring businesses are equipped with the best of technologies and future-ready. This is more than just a product launch; it’s a leap toward a future where payments are as seamless as the rest of our lives. We’re thrilled to have Apple as our first partner on this journey, setting a new benchmark for retail experiences in India.”
“At Unicorn Infosolutions, our commitment to delivering unparalleled customer experiences is at the heart of everything we do. By integrating Razorpay DigiPOS into our systems, we are elevating this commitment to new heights. DigiPOS not only enhances the efficiency and flexibility of our payment processes but also deepens the connection we have with our customers by making every transaction more seamless and intuitive. This integration allows us to offer the convenience, innovation, and superior service that our customers expect from Apple, ensuring that their in-store experience is as cutting-edge as the products they love”, said Jeethil Johny, National Head, Unicorn Infosolutions Private Limited, Apple Premium Reseller.
Read: Continuous Accounting ERP for Fintech With Forsys
We will be back with more exciting articles in the fintech domain!
Write to us for any suggestions.
